OUR MESSAGE TO RETAILERS AND DISTRIBUTORS

According to the 2010 Census, Hispanics are the largest ethnic group in the United States with an annual spending power of more than $1 Trillion. To capitalize on the opportunity presented by this ever-growing market, retailers should seek to tailor their stores for the specific Hispanic communities within each surrounding neighborhood. Hispanic cultures vary and each nationality has its own brand and product preferences.

 SEE OUR AUDIO-VIDEO BELOW AND TAKE A GLIMPSE AT MANY OF OUR HISPANIC PRODUCTS AND BRANDS. SEE HOW WE CATER TO ALL CULTURES AND ALL TRADITIONS BY OFFERING FAVORED PRODUCTS AND BRANDS.

For over 30 years, Healthtex has worked closely with its retail partners to educate them in the buying behaviors of this dynamic and complex segment of consumers. Healthtex has guided them with the implementation of largely successful Hispanic planograms for a variety of departments including baby care, health and beauty care, over the counter remedies, houseware/kitchenware, and cleaning items.

Allow us to guide you in reaching out to your store’s neighboring communities and make them feel welcome and at home in your stores by offering them the products they seek. Create a happy and successful bond between your stores and your Hispanic customers, and in doing so see how you will obtain their loyalty and achieve strong sales growth and a good market share of this vibrant and vastly growing consumer group.